Did you see that after years of secret preparation, the world’s cheapest car will be unveiled in Delhi this week – delighting millions of Indians as much as it is horrifying environmentalists.
At 100,000 rupees (£1,290), the People’s Car, designed and manufactured by Tata, is being marketed as a safer way of travelling for those who until now have had to transport their families balanced on the back of their motorbikes. Ratan Tata, 70, chairman of the family-run business, who has spearheaded the race for a cut-price car, wrote on the company website: ‘That’s what drove me – a man on a two-wheeler with a child standing in front, his wife sitting behind, add to that the wet roads – a family in potential danger.’
Admirable sentiments and a great example of capitalism in action. But the Green Lobby is horrified at all these extra emissions. Indians don’t care – they see the advantages that this car brings and millions are predicted to buy it. Good for them I say. Of course here in car-hating Britain, I’m sure we will visited with future green taxes to offfset the Tata factor! Maybe Tata should come to the UK?